Hypebears is a relatively new NFT project that took the Twitter community’s attention. Due to its attractive 3D design, this NFT project was very popular pre-launch but is facing some real issues post-launch. With a mint price of 0.4 ETH, the Hypebears team raised over 40 million $. Nevertheless, the community was disappointed when the NFTs were revealed – many have expected to receive animated walking bears, but what they had received instead were static bears.
In this video, I analyze the marketing that the Hypebears team used to sell out the whole collection, and the struggles they are facing after the launch – some of which are plenty of negative comments on Twitter.
Check out the full video if you plan to launch an NFT project and learn how to best promote it.
00:00 – Intro
00:46 – About project
01:12 – Hypebears Twitter
10:37 – Hypebears Website
12:57 – Hypebears Discord
16:36 – OpenSea
18:21 – Twitter Community Opinion
24: 42 – Conclusion
Hypebears Twitter: https://twitter.com/hypebearsclub
Hypebears Discord: https://discord.com/invite/HYPEBEARS
Hypebears OpenSea: https://opensea.io/collection/hype-bears-club-official-
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My Twitter: https://twitter.com/0xivmi
I am not a financial advisor. Do not take anything in this video as financial advice. Do your own research. Consult a professional investment advisor before making any investment decisions!
Watch this video, in which I review the marketing of Hypebears and comment on what is good, what is bad, and what other NFT projects can learn from the Hypebears.